If you’re reading this, then it’s likely that your sales funnel isn’t working the way you want it to, or you just want to be abreast of information for future needs.
Well,
I have once been where you were and you must know that?
Your product is not the problem.
Your sales copy is amazing
Your potential customers want to buy from you.
Yes they do.
Have you had to employ an expert to handle your Ads just to ensure the right targeting and placement?
And you didn’t get expected results?
Lemme me ask you a question.
Could all things be equal, when you’ve not considered your audience’s goals and problems?
Do you know?
What result your audience want in three years?
And,
What road blocks prevent your audience from achieving these goals?
Well, you better be here tomorrow to find out.
Or maybe not
My fellow #digitalmarketers and #businessowners
Think about it this way,
My audience pains are my pain.
If you work with this mindset, you will eventually have a business that’s more than a product; you’ll be making your customer’s life better.
See, a sales funnel begins to make more sense to you when you have answers to those two questions.
And here’s why;
You will establish an understanding of what your audience wants?
And,
The best possible steps to take them through before they make a purchase.
When running Ads, paid or organic, you must try following these proven steps.
Generate awareness about your company and what it offers. This the First campaign.
Second Campaign; Take note of those who showed interest in your awareness campaign, Retarget them and provide more information about your company to them.
Third Campaign; Outline the incentives of your products to your audience.
Fourth and last Campaign; A call-to-action (CTA) that’s clear and direct which makes it easy for customers to take action when ready.
Your sales funnel’s success depends on determining the results and perceived problems that matter most to your ideal audience.
So make their pain yours.
I hope this helps someone make informed decisions when running product Ads.
Let’s grow and get better together.
#salesandmarketingstrategies #knowyourcustomer
Do have a blessed week.
If you have more ideas on the above topic, please share it with us in the comment section, we will be glad to read from you too.
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